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About WebPartner

About WebPartner

WebPartner finds news and updates as they happen. These news items and updates are organized into highly targeted thematic feeds.

For our audience:
WebPartner feeds help you find news and updates from a wide variety of websites and RSS news feeds. Today, the best source of up-to-date, specialized news is the Web. However, today's web is part newspaper, part TV station, part trade magazine, and part photo album, all scattered across the Internet - and it's getting bigger every day. WebPartner theme-based feeds pull news and updates into streaming headlines. New feeds are being created all the time by our community. You can follow feeds of interest, online, via email, on your mobile, via gadgets on websites, blogs and profiles, or increasingly more popular via Twitter, Facebook and other social media. Find headlines now.

For our business clients:
WebPartner finds the latest content on the web and provides automated feeds tailored to appeal to your target audience. These feeds allow you to insert merchandising and promotional offers, as well as your own news on product introductions, product reviews and company news.  These feeds are then linked to your Twitter, Facebook, and other social media accounts, as well as any number of blogs you choose, to drive targeted, high quality traffic back to your site.  Learn more…

Why All the Excitement?

WebPartner helps you take advantage of two of the biggest trends on the Web today:

Long-tail news and updates:
News and updates on the Web are more specialized (the long tail of varied interests) and more current than ever before. They are also highly fragmented and distributed across the Web. WebPartner helps find these updates as they happen, and allows you to organize them into thematic feeds with streaming headlines highlighting content from across the web that may be of interest.

Social media marketing and customer engagement – the latest in online marketing:
Today's forward-thinking businesses are looking for more than just search engine marketing. They know that members of their target audience are spending an increasing amount of time on a variety of social media sites such as Twitter and Facebook. Today's businesses are looking for ways to find new leads, while also building stronger relationships with existing customers. Social media is a powerful new marketing frontier empowering businesses in both of these respects. Trend-spotters like the Economist and Harvard Business School faculty are actively researching and promoting the use of social media for empowering businesses.  As quoted in Forbes.com, Erik Qualman, author of Socialnomics states, "Just as we no longer have to search for news," Qualman points out, "and great articles come our way via RSS, Tweets, Podcasts, etc., we really don't have to search for products and services anymore. The things we need are finding us through social media."

WebPartner powers social media business feeds with precisely targeted news and updates, while helping businesses attract high quality traffic to their sites. WebPartner-powered Twitter feeds now have over 2.1 million Twitter followers and this number is growing everyday.

The WebPartner Story

The WebPartner team is comprised of high-tech veterans in Silicon Valley and Colorado with a strong passion for delighting both our audience, as well as our business clients. Drawing from expertise at such notable industry giants and pioneers such as HP, Symantec, Healtheon/WebMD, and Macromedia, WebPartner's team enjoys helping our customers capitalize on the exciting possibilities afforded by industry-changing trends such as long-tail news and updates, and social media marketing.

We appreciate the enthusiasm, support and input of our customers. Please continue to provide us with your feedback on our products and services.

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